Digital Marketing Masterclass: Get Your First 1,000 Customers

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Digital Marketing Masterclass: Get Your First 1,000 Customers

How to acquire your first 1,000 customers using Social media, Content & Video Marketing, PR, SEO, SEM, FB, InstaG &more

Bạn sẽ học được:

  • Understand the basics of growth marketing and traction channels
  • Drill down on customer pain points and build user personas
  • Align marketing channels with their personal preferences and skills
  • Use Twitter and Facebook to conduct research and sales outreach
  • Canvas Reddit, Meetup, and other platforms to canvas for customers
  • Set up, manage, and analyze user stats & behaviors through Google Analytics
  • Successfully drive sales through posting & commenting on Reddit, ProductHunt, & HackerNews
  • Set up, populate, and use an Instagram account
  • Market using 3 different techniques on Instagram
  • Set up, populate, and use a Snapchat account
  • Market using 4 different techniques on SnapChat
  • Build and maintain a press list
  • Strategize angles for pitching and being covered by press
  • Understand the mentality and mindset behind press & journalists
  • Successfully manage relationships with press and pitch them successfully
  • Build a comprehensive content marketing plan
  • Build and maintain a content calendar
  • Use 5 different techniques for coming up with blog & content ideas
  • Promote their content through 6 different strategies
  • Employ the skyscraper technique successfully
  • Find, track, and land guest posting spots on other blogs and outlets
  • Plan, script, and produce videos for marketing
  • Analyze and track video marketing metrics
  • Decide which camera equipment fits their budget and needs the best
  • Effectively combine video marketing with pre-existing content
  • Strategize and produce videos for marketing on YouTube
  • Build landing pages for email or lead capture
  • Understand the best practices of creating and promoting lead magnets, like webinars & white papers
  • Analyze your on site SEO factors and optimize them
  • Conduct keyword research for SEO opportunities
  • Manage keyword density and other metrics needed for ranking on Google
  • Design, plan, and start advertising on Google, Bing, and Facebook
  • Analyze & understand search engine marketing & social ad marketing metrics

Yêu cầu:

  1. You should have basic familiarity with social media
  2. You don't need to have a product or business, however, it helps
Digital Marketing Masterclass: Get Your First 1,000 Customers

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